Continuous improvement is a philosophy with the objective of creating a culture that allows anyone on the team to make or suggest improvements to a product or process at any given time.

So, whether you accept and implement improvement suggestions immediately, or if you do it at the end of each sprint, the key is to accept input from everyone on the team and to make ongoing iterative improvements to the development process, workflow, toolset, etc. “Continuous Delivery,” written by Jez Humble and David Farley, states: